Sunday, April 29, 2018

Facebook introduces new donation tool and eliminates fee for personal causes


here is good news for people who use Facebook to raise money to support the causes that matter to them as the social networking giant is now all set to do away with its platform fee on fundraisers for personal causes.

 "We're eliminating the platform fee on all fundraisers for personal causes, so that people can maximise their fundraising support," Asha Sharma, Facebook's Head of Product for Social Good, said in a statement on Friday. which will mean they’ll be able to keep more of the money they’ve managed to raise instead of handing a portion over to Facebook. 

The firm did throw in a caveat, however, saying that a small fee is still charged for payment processing and applicable taxes.

Another change that Facebook has introduced is the ability for fundraisers to pledge to match donations up to an amount they choose between $5 and $2,500. By making this change, the social media giant hopes to help fundraisers build more momentum for their cause so that they can meet and even exceed their goals. This feature is only available in the U.S. right now but will expand internationally.

People on Facebook raise money for many personal causes, including loved ones who need critical surgery, teachers needing school supplies for their students, and families in need after losing everything in a fire. Facebook said it will be adding fundraiser categories for family (like adoption or new baby supplies), faith (like missions or religious community events), travel (like educational trips or travel for medical needs), and volunteering (like volunteer programs or supplies) causes.

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